Zomato introduces kurta uniforms for women delivery partners, Internet reacts

Mangalore Today News Network

New Delhi, Mar 09, 2024: Zomato announced that its women delivery partners will now have the option to wear kurtas instead of the standard Zomato t-shirts as a part of their uniforms.

This decision comes in response to feedback from numerous female employees who expressed discomfort with western-style Zomato t-shirts.

 

In a post on LinkedIn, Zomato shared a video and wrote "Starting today, Zomato women delivery partners can choose to wear a kurta."

The video featured several Zomato delivery women trying on the new kurtas offered by the company and participating in what appeared to be a celebratory photoshoot. The video captured their expressions of gratitude and approval for the company’s thoughtful gesture.

"Many female delivery partners expressed discomfort with the western-style Zomato t-shirts. So, we gave them a choice," Zomato specified.

After wearing the kurta, one of the ’happy’ women said, "Pocket bhi hain (It has pockets too)."

The video has garnered thousands of likes and positive reactions from social media users. Several people expressed their appreciation for the company’s "thoughtful" gesture.

"I have started loving this brand more and more, not just because of their service, but because of their thoughts and culture," a user said. "Thanks, Zomato, for creating opportunities for people and saving thousands of lives," another person said.

"Such a great initiative to encourage a nurturing and caring workspace for all," a comment read.

Courtesy: India Today